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Emin Askerov
Cleantech FOAK Advisor
Everything here comes from having built FOAKs, not just studied them. The Playbook is a structured guide to scaling cleantech from lab to commercial delivery. The Monitor tracks the largest FOAK projects in real time. The Blog is where I think out loud. Start with the Playbook → if you're scaling a FOAK. Start with the Monitor → if you want to know what's actually happening in the field.


Can Europe make decent EVs? Looks like it can! Welcome - Renault 5!
What Renault 5 might mean for the EU car industry.
Jun 24, 20252 min read


From Lab to Fab: How LeydenJar Rewired Its DNA to Scale
How to transform from project to product.
Jun 4, 20252 min read


A shared roadmap with a committed client matters more than an off-take
Off-takes are the holy grail of climatetech FOAKs. Conditional off-takes are the norm. Is there another way?
May 28, 20251 min read


Working With Working Capital
Working capital is a big challenge for B2C solar and storage startups. Or is it?
May 7, 20251 min read


Want to Build Batteries in Europe? Start with the Hardest Part – and the Right Partner
This year, the mood at the Smarter E Europe expo in Munich is different. With many EU battery startups going under, the only way to survive is to find the right partner from Asia.
May 6, 20251 min read


How to Build a Battery Industry
How the EU can build its own battery industry
Apr 15, 20252 min read


The Middle East BESS market- where I was wrong
Two things I got wrong about Saudi Arabia BESS market
Apr 1, 20252 min read


Middle East: A Hot Market for BESS or Just Hot Air?
Is the Middle East really the next big thing for battery storage—or just another mirage?
Mar 27, 20252 min read


What will happen to Cleantech in 2025?
What are the main challenges to NetZero in 2025?
Mar 19, 20251 min read


The Battery Industry’s Next Phase: Boom, Overcapacity, and a Coming Bloodbath? 🔋⚡
What will be the next phase for the battery industry: boom, or bust?
Mar 12, 20251 min read


🇰🇷Back in Korea: Scaling Batteries with JR Energy Solution📈
Batteries have brought me to Korea once again. The last time I was here was just before the COVID lockdown, and now, I’m back—this time in Eumseong, the heartland of Korea’s battery industry —at the factory of JR Energy Solution . I’ve mentioned JR in my posts before, and there’s an hour-long interview with its founder and CEO, Duke Oh , on my podcast . JR is my client, and I’m thrilled to be helping them scale! Who is JR Energy Solution? Founded in 2022 , JR Energy Solution
Mar 3, 20252 min read


Europe’s Cleantech Reality Check: The Good, The Bad, and The Missing Pieces
Review of Breakthrough Energy and Cleantech for Europe report on the state of European manufacturing competitiveness
Feb 28, 20252 min read


The Three Missing Elephants in the EU Auto Industry Debate
New Allianz report on EU Auto Industry and its three missing elephants.
Feb 18, 20252 min read


The 4-step Framework for Building a Demo Project
The 4-step Framework for Building a Demo Project: Your Critical Step Between Pilot and FOAK
Feb 13, 20258 min read


Europe’s Auto Industry: Time for a Rethink, Not a Rescue
What to do wıth Europe's auto industry?
Feb 12, 20252 min read


Revolutionary Change or Extinction
No sugarcoating. No diplomatic cushioning. Just a stark reality check.
Feb 11, 20252 min read


Why Are Western Battery Startups Failing? 🪫
Investor's pressure to go big might have had a hand in it.
Feb 10, 20252 min read


🔋 Battery Startups, Let’s Get to the Point!
Battery startup descriptions don't make sense!
Feb 7, 20252 min read


Stationary Energy Storage: Which Business Models Will See Most Growth?
The stationary energy storage market tripled in 2023. But with the sector maturing fast, not every corner is ripe for VC-backed disruption
Feb 6, 20253 min read


Two Lessons From Hardware Startup
How selling experience and starting small lets you disrupt an industry.
Jan 28, 20251 min read
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