top of page
EMIN ASKEROV
Cleantech FOAK and Scale-up Consiglieri
My insights and blog
Dive into my latest thoughts on Greentech trends, startup strategies, and investment insights. Stay ahead in the green revolution.
Join my email list and get an e-mail every time I post.


Mastering the FOAK Journey: A Practitioner’s Guide to Scaling Cleantech
We don’t have a cleantech innovation problem — we have a FOAK execution problem.
Over the past year, I’ve been building something I wish I had when I started scaling my first climate tech venture: a practical, experience-based framework for getting First-of-a-Kind (FOAK) projects off the ground.
In my latest article, I’ve pulled together my 50+ posts into a structured overview that maps the FOAK journey—from the moment you decide to leave the lab to the day your NOAKs are r
Emin Askerov
May 14 min read


The FOAK Location Selection Framework: Lessons from Choosing a Gigafactory Site
In the end, it had to be a political decision. After half a year of sifting through more than twenty locations and countless meetings...
Emin Askerov
12 hours ago3 min read


Overcoming change inertia
Cleantech startups usually sell to mature industries, and these don't like new stuff. How can founders overcome change inertia? Ports, especially municipally owned ones, are notorious for resisting any change to how they operate. Here is a story from Polina Vasilenko on how to sell floating solar to municipal ports.
Emin Askerov
Aug 72 min read


Clean energy VC is no longer booming—but it is maturing.
Latest data on clean energy VC investments. Are we seen new bubble emerging?
Emin Askerov
Aug 52 min read


Electric Mobility: What We Own, What We Share, and What We Fear
What is the future of electric mobility?
Emin Askerov
Jul 314 min read


Can a battery factory be a franchise?
Alternative business model for a battery factory
Emin Askerov
Jul 301 min read


Why diverse teams are crucial for a scale-up
How diverse teams are really built.
Emin Askerov
Jul 242 min read


Is your biggest bottleneck the product… or the team?
How to build an A-class team - HelioRec story
Emin Askerov
Jul 221 min read


Corporate Governance Will Haunt You Later: A Founder’s Guide for Cleantech Scaleups
What founders sometimes fail to realise is that as you scale up, you will spend less and less time working on your product and more and more time with your investors.
Emin Askerov
Jul 173 min read


Two Essays on Climate Investment—And What They Overlook
Two different points of view on climate investment. Both wrong.
Emin Askerov
Jul 152 min read


Building the Smart Factory: Turning a Manufacturing Idea into a 500 MWh Reality in 9 Months
This post is about how Duke went from idea to operational factory in under 9 months—and what practical lessons it offers for cleantech scale-ups.
Emin Askerov
Jul 103 min read


Sustainable aviation - what holds it back?
Image is AI-generated. Scaling up sustainable aircraft is like scaling up nuclear power—a comparable challenge in terms of regulatory...
Emin Askerov
Jul 91 min read


What can customers teach a scaleup?
Why do many cleantech startups stall before they even start? They skip the hard part: talking to customers. When Polina Vasilenko...
Emin Askerov
Jul 71 min read


The Execution Equation: How ATOME Built a FOAK-Ready Leadership Team
Scaling a first-of-a-kind (FOAK) climate venture isn’t about ideas. It’s about execution infrastructure. And that infrastructure begins with people
Emin Askerov
Jul 33 min read


Opportunity costs of climate technologies. It's not what you think.
Why pay more to achieve less? Really, why? Yet, you see this everywhere in climatetech. How come? A reduction in man-made CO2 emissions...
Emin Askerov
Jun 301 min read


The FOAK Impact: the First Two Questions to Ask a Would-be Scaleup.
Cleantech scaleup climate impact assessment framework.
Emin Askerov
Jun 266 min read


Can Europe make decent EVs? Looks like it can! Welcome - Renault 5!
What Renault 5 might mean for the EU car industry.
Emin Askerov
Jun 242 min read


Make Transformers (Even) More Boring
The humble transformer is at the heart of the electric grid. And for decades, it’s been a tailor-made marvel. Engineers loved the craft,...
Emin Askerov
Jun 182 min read


EU Startup and Scaleup Strategy: A promising map, but still no compass
My full breakdown is now live:
What’s working, what’s missing, and what scaleups, especially in cleantech and manufacturing, can do today without waiting for Brussels.
Emin Askerov
Jun 123 min read


Second-hand equipment and loans for equipment in FOAK
Would you consider using second-hand equipment for your pilot/demo/FOAK?
Emin Askerov
Jun 102 min read
bottom of page