We don’t have a cleantech innovation problem — we have a FOAK execution problem. Over the past year, I’ve been building something I wish I had when I started scaling my first climate tech venture: a practical, experience-based framework for getting First-of-a-Kind (FOAK) projects off the ground. In my latest article, I’ve pulled together my 50+ posts into a structured overview that maps the FOAK journey—from the moment you decide to leave the lab to the day your NOAKs are r

Can EU battery industry be competitive with China? Yes, sort of.

February was the best month for climate FOAKs since I started tracking them. A $1B battery contract. A nuclear core installed on schedule. A European steel FOAK crawling back from the brink. And one company generating more noise than any serious project — without a single credible update from the construction site. Monthly tracker inside.

The Transport & Environment article asked the right question: Can Europe go electric and remain sovereign? Their answer — it all depends on batteries — is correct. But the analysis stops where the real problem starts. The conversation in Brussels focuses on gigafactories, local content rules, and tariffs. These matter. But there is a layer of the battery value chain that nobody is talking about: the startups. Europe has genuine battery innovation. New cathode chemistries, nov

Your FOAK isn't stalling because of the technology. It's stalling because of execution discipline. Or the lack of it. I've been re-reading *The 4 Disciplines of Execution* — a corporate management book, not a cleantech book — and it maps onto FOAK reality more precisely than most things written specifically about cleantech scale-up.

If a board member asked you today — "How do we manage the security and continuity risk in our Chinese partnerships?" — what would your answer be?

Upstream battery innovations, coupled with strong regulations, might let Europe avoid competition from China.

Corporate Venture Capital can help you with building a FOAK - much earlier than you think.

Over the past twelve to eighteen months, the automotive industry has behaved in a way that commentators find deeply unsettling: it has cancelled things. Depending on one’s accounting preferences, somewhere between twenty-five and thirty-five EV programmes have been scrapped, postponed, or politely redefined across 2025 and early 2026. For some observers, this was sufficient to declare that EV demand had finally met its limits. And yet, 2025 recorded more than 20 million EV s

The FT article on GM’s lithium manganese-rich (LMR) push reads, on the surface, like a familiar innovation narrative: bold leadership, unproven chemistry, long timelines, big upside. That framing misses the point. GM is not choosing LMR because it is elegant. GM is ending up at LMR because its option set has collapsed. Let’s look at the context. US support for EVs has weakened. Incentives are being rolled back. Sales are falling well short of expectations, with EV volumes dow

Choosing the wrong geography can kill a FOAK, but being forced to choose too early almost certainly will. Lyten is moving manufacturing from the US to Sweden and Poland, while trying to keep its FOAK in Nevada. Freyr started in Norway, shifted to the US, and eventually walked away from batteries altogether. In today’s increasingly fragmented world, choosing a location for your FOAK can be central to survival. And too many founders are being pushed to make that choice before t

Today is the first monthly check-in on the 23 FOAK climate tech projects  I said I’d track publicly in 2026! FOAKs get talked about more and more, which is definitely a good thing! I’m following up on the developments of the largest and most interesting FOAK projects in climate tech. I first go over the good news, then the bad, and you’ll get an updated table at the end! The good news (actual execution happened) H2 Green Steel (now Stegra)  signed a long-term supply agreement

My friend Jean Gravellier once drove me around the Dunkirk area. I’ve seen the ArcelorMittal steel plant, the nuclear power station, and locations for future battery gigafactories. “Why there?” I thought. So many polluting industries, all in one place? There are many reasons, but one is permitting - businesses with a higher environmental footprint go where it is easier to get approval from local governments. There is a reason that many battery companies in Europe are in Hunga

“Things that people assume are going to be easier are often way harder than they think.” If there was one quote about #FOAK, this would probably be it. And it doesn’t matter what you are building - an #SMR or a FOAK chemical plant. The assumptions you make about some steps being easy always come back and kick your ass. The quote comes from Kairos Power CEO Mike Laufer, in a podcast episode of The Green Blueprint. Mike and his team are currently building Hermes-2 - a 50 MW SMR

This week, I was drafting a report for six months of my work for an early-stage energy and AI startup, so I thought, why not share what I can? So here it goes. The value from advisors to startups is usually customer or investor connections, and some PR representation. I can deliver very little of those. So why get one if he can’t deliver the usual advisor value? Let’s see what I did: • Stress-tested the core business logic across multiple markets and rollout scenarios, finall

Once or twice a year, if you stay long enough in climate and battery scale-ups, you encounter a technology that politely asks you to forget thermodynamics, manufacturing constraints, and twenty years of painful industrial learning. Like a lot of other things, this year’s entry arrived early. The battery world is currently excited about Donut Lab solid state battery. Let’s outline the plausible range of outcomes: 1 Worst case: it’s a scam. Svolt has already called it out (yo

Who: The A Method for Hiring by Geoff Smart and Randy Street treats recruitment as an execution discipline rather than an exercise in intuition. The core argument is simple and uncomfortable: most hiring failures are not caused by a lack of talent in the market, but by sloppy decision-making. Interviews reward confidence, charm, and familiarity. Real performance, however, shows up later — in execution, judgment under pressure, and consistency over time. The book proposes a s

Europe spends a lot of time talking about battery gigafactories. We discuss cell chemistries, subsidy schemes, factory locations, and how many gigawatts of capacity will be built by when. All of that matters. But a part of the battery value chain rarely makes it into these conversations, even though it has a disproportionate impact on cost, risk, and credibility. Battery chemicals. Not cells or packs, but the solvents, electrolytes, and precursors that sit upstream of every c

I used to think that US sanctions were reserved for criminals, dictators and Russians. Well, a few months ago, an ICC judge authorised an investigation into alleged war crimes by US personnel in Afghanistan. Then she was sanctioned. Her bank access was frozen. Amazon and Microsoft shut down her accounts. She was treated like an international criminal. If that wasn’t a wake-up call for all working with the USA, this January should have been. With Trump openly threatening tarif

A downloadable 5-step framework for finding clients for your FOAK startup