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Emin Askerov
Cleantech FOAK Advisor
Everything here comes from having built FOAKs, not just studied them. The Playbook is a structured guide to scaling cleantech from lab to commercial delivery. The Monitor tracks the largest FOAK projects in real time. The Blog is where I think out loud. Start with the Playbook → if you're scaling a FOAK. Start with the Monitor → if you want to know what's actually happening in the field.


What is the real strength of Chinese automotive industry?
Why touchscreens are not the key strength of the Chinese car industry.
Nov 11, 20252 min read
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Can a battery factory be a franchise?
Alternative business model for a battery factory
Jul 30, 20251 min read
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From Lab to Fab: How LeydenJar Rewired Its DNA to Scale
How to transform from project to product.
Jun 4, 20252 min read
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A shared roadmap with a committed client matters more than an off-take
Off-takes are the holy grail of climatetech FOAKs. Conditional off-takes are the norm. Is there another way?
May 28, 20251 min read
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š°š·Back in Korea: Scaling Batteries with JR Energy Solutionš
Batteries have brought me to Korea once again. The last time I was here was just before the COVID lockdown, and now, Iām backāthis time in Eumseong, the heartland of Koreaās battery industry āat the factory of JR Energy Solution . Iāve mentioned JR in my posts before, and thereās an hour-long interview with its founder and CEO, Duke Oh , on my podcast . JR is my client, and Iām thrilled to be helping them scale! Who is JR Energy Solution? Founded in 2022 , JR Energy Solution
Mar 3, 20252 min read
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The Three Missing Elephants in the EU Auto Industry Debate
New Allianz report on EU Auto Industry and its three missing elephants.
Feb 18, 20252 min read
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Europeās Auto Industry: Time for a Rethink, Not a Rescue
What to do wıth Europe's auto industry?
Feb 12, 20252 min read
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Why Are Western Battery Startups Failing? šŖ«
Investor's pressure to go big might have had a hand in it.
Feb 10, 20252 min read
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Scale, Cost, and Tech
How overcapacity in battery manufacturing can lead to a change in the gigafactory business model?
Feb 3, 20252 min read
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GigaEgo or Gigafactory?
You have to choose between your ego and your fees. This was a phrase I heard while listening to the Redefining Energy podcast episode āNorthvolt - Epitaph.ā It sums up perfectly the choice Europe is facing in the battery industry. Here is why.Ā This year, Iāve actively traveled around Europe, meeting with battery industry players. I was representing my client, a Korean company specializing in the most difficult part of battery manufacturing - making anode and cathode electrod
Dec 20, 20242 min read
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Energy Transition By 2030 And What Hydrogen Has To Do With It?
The Fourth Energy Transition looks certain to be accomplished by the end of this decade.
Oct 16, 20241 min read
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A Near 100% Renewable Grid Use Case ā”š
Australia can now run its grid on close to 100% renewables. What are the takeaways for cleantech scaleups?
Sep 5, 20243 min read
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Why Are Batteries Trailing Behind Renewables? šš
Why Are Batteries Trailing Behind Renewables? šš
Aug 29, 20241 min read
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The Battery Boom
The Battery Boom (no, not THAT one!): VC Funding Surges as Renewables Demand Grows
Aug 26, 20241 min read
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Slow and Steady Morrowās March
Good news at last. But progress still slow.Ā Morrow Batteries, founded in 2014, has finally opened its first 1 GWh factory after ten years and $206 million in investment. The factory will produce LFP batteriesānothing revolutionary, but solid progress for an EU battery industry that's been starved for good news. Unlike the fast-paced, high-risk approach of Northvolt, Morrow is taking its timeāslow, deliberate steps. This first 1 GWh plant seems to be more about testing produc
Aug 19, 20241 min read
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Hockey sticks: how to make one
We now have two newly made hockey sticks - one for stationary storage (ESS) and one for the EV batteries. Find out how one is made.
Jun 4, 20242 min read
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