top of page
EMIN ASKEROV
Cleantech FOAK and Scale-up Consiglieri
My insights and blog
Dive into my latest thoughts on Greentech trends, startup strategies, and investment insights. Stay ahead in the green revolution.
Join my email list and get an e-mail every time I post.


The Iron Law Of FOAK
“Things that people assume are going to be easier are often way harder than they think.” If there was one quote about #FOAK, this would probably be it. And it doesn’t matter what you are building - an #SMR or a FOAK chemical plant. The assumptions you make about some steps being easy always come back and kick your ass. The quote comes from Kairos Power CEO Mike Laufer, in a podcast episode of The Green Blueprint. Mike and his team are currently building Hermes-2 - a 50 MW SMR
Emin Askerov
Jan 261 min read


How FOAK Startups Find Their Clients?
A downloadable 5-step framework for finding clients for your FOAK startup
Emin Askerov
Jan 131 min read


Building a FOAK Supply Chain: Five Steps Before You Order Your First Bolt
Your FOAK supply chain doesn’t start when you place the first order — it starts when you design your pilot.
Miss that moment, and delays, overruns, and “unavailable parts” will follow.
In my new post, I go through five steps to build your supply chain before your FOAK becomes real.
Emin Askerov
Nov 6, 20253 min read


Can a battery factory be a franchise?
Alternative business model for a battery factory
Emin Askerov
Jul 30, 20251 min read


Make Transformers (Even) More Boring
The humble transformer is at the heart of the electric grid. And for decades, it’s been a tailor-made marvel. Engineers loved the craft,...
Emin Askerov
Jun 18, 20252 min read


EU Startup and Scaleup Strategy: A promising map, but still no compass
My full breakdown is now live:
What’s working, what’s missing, and what scaleups, especially in cleantech and manufacturing, can do today without waiting for Brussels.
Emin Askerov
Jun 12, 20253 min read


Second-hand equipment and loans for equipment in FOAK
Would you consider using second-hand equipment for your pilot/demo/FOAK?
Emin Askerov
Jun 10, 20252 min read


From Lab to Fab: How LeydenJar Rewired Its DNA to Scale
How to transform from project to product.
Emin Askerov
Jun 4, 20252 min read


Bridging the FOAK finance gap: IPO before VC
They IPO’d before raising VC. Here’s why that was genius. ATOME Energy didn’t follow the usual startup playbook. No pre-seed. No seed. No...
Emin Askerov
Jun 2, 20251 min read


A shared roadmap with a committed client matters more than an off-take
Off-takes are the holy grail of climatetech FOAKs. Conditional off-takes are the norm. Is there another way?
Emin Askerov
May 28, 20251 min read


FOAK no more. Three takeaways from the US climate rollback
Don’t play with the government. That’s a rule my father taught me. He built his business in the 90s and early 2000s in Russia. He knew...
Emin Askerov
May 27, 20252 min read


Fertilizers emit more CO₂ than planes and ships combined. And nobody talks about it.
Hear Olivier Mussat, the CEO and founder of ATOME, about the role of fertilizers.
Emin Askerov
May 26, 20251 min read


Hydrogen planes: The new Concorde, minus the takeoff
Airbus just quietly moved the launch of its hydrogen-powered plane from 2035 to 2045. In corporate speak, that’s not a delay—it’s a...
Emin Askerov
Apr 25, 20251 min read


FOAK Expertise: The Missing Piece in Climate Scale-Up
Where do you get FOAK Expertise? From FOAK advisors, who have done a FOAK before. Meet the new branch of cleantech ecosystem - the FOAK assi
Emin Askerov
Mar 17, 20251 min read


Three Steps to Building a FOAK
Your First-of-a-Kind (FOAK) project is where your climate tech startup is a startup no more. Investors, customers, and even your own team...
Emin Askerov
Feb 25, 20252 min read


The 5 Steps of The Pilot Stage
A Pilot is your first real-world test—where you prove that your technology works outside the lab.
Emin Askerov
Jan 30, 20253 min read


How Big Should Your FOAK Be?
A 3-step framework for scaling-up to FOAK
Emin Askerov
Jan 27, 20251 min read


FOAK Scale-Up Case - A Must-Listen for Climatetech Founders
De-icing a frozen water tower in the middle of nowhere is not on anyone’s job description. However, this is a reality that you can come...
Emin Askerov
Jan 20, 20252 min read


🗝️ 12 Keys to Scaling Up 🌱
The best guide so far on scaling up climate tech from Breakthrough Energy Catalyst
Emin Askerov
Jan 14, 20251 min read


📥Drop-In Solution
𝗛𝗼𝘄 𝗺𝘂𝗰𝗵 𝗱𝗼𝗲𝘀 𝘆𝗼𝘂𝗿 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻 𝗿𝗲𝗾𝘂𝗶𝗿𝗲 𝘁𝗵𝗲 𝘁𝗮𝗿𝗴𝗲𝘁 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝘁𝗼 𝗰𝗵𝗮𝗻𝗴𝗲?
Emin Askerov
Jan 6, 20252 min read
bottom of page