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Everything here comes from having built FOAKs, not just studied them. The Playbook is a structured guide to scaling cleantech from lab to commercial delivery. The Monitor tracks the largest FOAK projects in real time. The Blog is where I think out loud. Start with the Playbook → if you're scaling a FOAK. Start with the Monitor → if you want to know what's actually happening in the field.


GM’s is betting its EV survival on LMR
The FT article on GM’s lithium manganese-rich (LMR) push reads, on the surface, like a familiar innovation narrative: bold leadership, unproven chemistry, long timelines, big upside. That framing misses the point. GM is not choosing LMR because it is elegant. GM is ending up at LMR because its option set has collapsed. Let’s look at the context. US support for EVs has weakened. Incentives are being rolled back. Sales are falling well short of expectations, with EV volumes dow
Feb 123 min read


Is it a Donut 🍩 — or just the hole from one?
Once or twice a year, if you stay long enough in climate and battery scale-ups, you encounter a technology that politely asks you to forget thermodynamics, manufacturing constraints, and twenty years of painful industrial learning. Like a lot of other things, this year’s entry arrived early. The battery world is currently excited about Donut Lab solid state battery. Let’s outline the plausible range of outcomes: 1 Worst case: it’s a scam. Svolt has already called it out (yo
Jan 232 min read


Chinese EV Exports to Europe Surge Despite Tariffs
Chinese EV Exports rose despite tariffs.
Dec 21, 20251 min read




What is the real strength of Chinese automotive industry?
Why touchscreens are not the key strength of the Chinese car industry.
Nov 11, 20252 min read


Electric Mobility: What We Own, What We Share, and What We Fear
What is the future of electric mobility?
Jul 31, 20254 min read


Can Europe make decent EVs? Looks like it can! Welcome - Renault 5!
What Renault 5 might mean for the EU car industry.
Jun 24, 20252 min read


How to Build a Battery Industry
How the EU can build its own battery industry
Apr 15, 20252 min read


The Three Missing Elephants in the EU Auto Industry Debate
New Allianz report on EU Auto Industry and its three missing elephants.
Feb 18, 20252 min read


Europe’s Auto Industry: Time for a Rethink, Not a Rescue
What to do wıth Europe's auto industry?
Feb 12, 20252 min read


Revolutionary Change or Extinction
No sugarcoating. No diplomatic cushioning. Just a stark reality check.
Feb 11, 20252 min read


🔋 Battery Startups, Let’s Get to the Point!
Battery startup descriptions don't make sense!
Feb 7, 20252 min read


🚗 Not All EV Startups Fail: The TOGG Success Story
Turkey's EV startup is ramping up sales.
Jan 22, 20251 min read


Canoo: $1.5B FOAK Failure
What Canoo failure can teach cleantech scaleups?
Jan 21, 20251 min read


𝗚𝗿𝗲𝗲𝗻 𝗣𝗿𝗲𝗺𝗶𝘂𝗺𝘀 𝗮𝗻𝗱 𝟭𝟬𝘅 𝗩𝗮𝗹𝘂𝗲
Why should you avoid Green Premium and look for 10x value?
Dec 25, 20242 min read


🎉 2024: A Year in Climate Tech Review
As 2024 wraps up, it’s time to reflect on a year that was anything but dull for the climate tech world. A buzzword dominated this year— FOAK (First-of-a-Kind). It symbolizes the growing realization that proving your tech in a lab is one thing, but scaling it to a factory is a different beast. Many startups found themselves stuck in the dreaded Valley of Death between proving a pilot and scaling up. I’ve written a few epitaphs on those who didn’t make it this year ( here , h
Dec 19, 20243 min read


🔋 𝗘𝗨 𝗕𝗮𝘁𝘁𝗲𝗿𝘆 𝗢𝗱𝘆𝘀𝘀𝗲𝘆 𝗣𝗮𝗿𝘁 𝟮
Observations from the second week of meeting EU battery players
Dec 17, 20242 min read


🎉 𝟭𝟬𝟬 𝗣𝗼𝘀𝘁𝘀 𝗮𝗻𝗱 𝗖𝗼𝘂𝗻𝘁𝗶𝗻𝗴: 𝗔 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 𝗧𝗵𝗿𝗼𝘂𝗴𝗵 𝗚𝗿𝗲𝗲𝗻𝘁𝗲𝗰𝗵 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 👨🏼💻⚡
Why read my blog?
Nov 19, 20241 min read


Why Europe’s Legacy Automakers Are Stuck in Reverse as EVs Accelerate
As VW shuts down factories and Chinese EVs flood the market, it’s clear that Europe’s legacy automakers are feeling the pressure
Nov 7, 20243 min read


🔄 𝗢𝗻𝗲 𝗥𝗶𝘀𝗸 𝗧𝗼 𝗥𝘂𝗹𝗲 𝗧𝗵𝗲𝗺 𝗔𝗹𝗹 🪫
Every waste management project hinges on a single, often-overlooked factor that can make or break it: the supply of waste. Circular economists love to talk about the mountains of waste piling up around us, but try building a recycling facility, and you’ll quickly discover that all that “waste” is either elusive, diverted elsewhere, or just not there yet. And in the case of battery recycling, the waste is barely even on the map. Last week, Eramet announced a pause on its plan
Oct 29, 20242 min read
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