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Emin Askerov
Cleantech FOAK Advisor
Everything here comes from having built FOAKs, not just studied them. The Playbook is a structured guide to scaling cleantech from lab to commercial delivery. The Monitor tracks the largest FOAK projects in real time. The Blog is where I think out loud. Start with the Playbook → if you're scaling a FOAK. Start with the Monitor → if you want to know what's actually happening in the field.


Bridging the FOAK finance gap: IPO before VC
They IPO’d before raising VC. Here’s why that was genius. ATOME Energy didn’t follow the usual startup playbook. No pre-seed. No seed. No “100-slide deck for Sand Hill Road.” Instead, they went public. Early. That’s not just bold - it’s strategic. 💡 Why? Because in capital-intensive, FOAK-scale cleantech, your biggest bottleneck isn’t idea validation. It’s credibility. To secure $400M in project finance, off-take agreements, and long-term power deals in emerging markets… You
Jun 2, 20251 min read


💸 Why (most) climate tech startups don’t deliver 10x returns
Data shows that 10x returns are extremely rare in the climate tech
Mar 25, 20251 min read


FOAK Scale-Up Case - A Must-Listen for Climatetech Founders
De-icing a frozen water tower in the middle of nowhere is not on anyone’s job description. However, this is a reality that you can come up against when you are scaling up your climate tech and building your FOAK. Most climate podcasts focus on finance, policy, or shiny new tech. But real stories of scaling climate hardware? Rare. That’s why The Green Blueprint episode, “𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝗪𝗼𝗿𝗹𝗱’𝘀 𝗕𝗶𝗴𝗴𝗲𝘀𝘁 𝗗𝗔𝗖 𝗙𝗮𝗰𝗶𝗹𝗶𝘁𝘆,” caught my attention. Host L
Jan 20, 20252 min read


Drop-in Solution 4-Step Framework
Here is my 4-step framework to determine if your tech is a drop-in solution
Jan 9, 20257 min read


Why Do Strategic Investors Back Climate Tech Startups?
A Climate First VC artile got me thinking
Dec 2, 20242 min read


💚 Is Green Tech Dead? Not According to the Numbers!
Q3 VC investment data from Pitchbook Inc shows otherwise.
Nov 26, 20242 min read


🎉 𝟭𝟬𝟬 𝗣𝗼𝘀𝘁𝘀 𝗮𝗻𝗱 𝗖𝗼𝘂𝗻𝘁𝗶𝗻𝗴: 𝗔 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 𝗧𝗵𝗿𝗼𝘂𝗴𝗵 𝗚𝗿𝗲𝗲𝗻𝘁𝗲𝗰𝗵 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 👨🏼💻⚡
Why read my blog?
Nov 19, 20241 min read




MOU - Your First Step To Offtake
You’ve got your foot in the door with an NDA, but how do you keep momentum going on the way to an offtake? Don’t rush it! Start with an MOU!
Oct 17, 20243 min read


Choosing a Road Beyond FOAK
Licensing, Buy-out or Project Finance?
Aug 15, 20242 min read


The 1% Question
What is the first question you need to ask a greentech scaleup?
Aug 14, 20241 min read


Missing Skills
Investors think that hard tech climate scaleups lack generalist and financial expertise. While Founders agree only with the latter. Why? Source: https://planet-a.notion.site/BUILDING-AND-SCALING-CLIMATE-HARDWARE-A-PLAYBOOK-71e1b097041c49f69e31d4f3cb2de155 📖I’m reading the Building and Scaling Climate Hardware Playbook, and this picture struck me for two reasons. First, are the polarizing views of founders and investors. The gap is simply astonishing. Second, is the confidenc
Aug 7, 20242 min read


Dealing With Giants
Strategic investors can be a double-edged sword for greentech scaleups. Here’s what to look out for. ⌛️Never before there was such a meaningless waste of time. I’ve spent three days in a small Siberian town, having endless meetings with a factory, belonging to my host corporation. The purpose - integrate it in the supply chain of my in-house battery startup. Easier to force a square peg into a round hole. 🏭Strategic investors prioritize squeezing every bit out of their curr
Aug 5, 20242 min read


Heat Pumps: Appetite for Disruption
What kind of problems should you be looking to solve as a startup founder? Here is a funny example from the heat pump market.
Jul 19, 20242 min read


Tokenization of Greentech
Should we tokenize greentech, and if yes how? I need your help to figure this out. 🙋♂️
Jun 11, 20241 min read


Strategic Investors: how to kill a startup
A strategic investor can kill a greentech startup. Here is why and how.
May 29, 20243 min read
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