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EMIN ASKEROV
Cleantech FOAK and Scale-up Consiglieri
My insights and blog
Dive into my latest thoughts on Greentech trends, startup strategies, and investment insights. Stay ahead in the green revolution.
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The defence sector might drive e-fuels just as it drove solar
The military has always been the earliest adopter of new tech.
Dirk Singer noted that today it’s also one of the biggest investors in e-fuels — not for climate goals, but for energy security.
Like solar panels in the 1990s, disruption often starts on the battlefield.
Emin Askerov
Oct 61 min read


Robotaxis and Reality
Robotaxi reality check
Emin Askerov
Oct 21 min read


Can a battery factory be a franchise?
Alternative business model for a battery factory
Emin Askerov
Jul 301 min read


What can customers teach a scaleup?
Why do many cleantech startups stall before they even start? They skip the hard part: talking to customers. When Polina Vasilenko...
Emin Askerov
Jul 71 min read


Make Transformers (Even) More Boring
The humble transformer is at the heart of the electric grid. And for decades, it’s been a tailor-made marvel. Engineers loved the craft,...
Emin Askerov
Jun 182 min read


Fertilizers emit more CO₂ than planes and ships combined. And nobody talks about it.
Hear Olivier Mussat, the CEO and founder of ATOME, about the role of fertilizers.
Emin Askerov
May 261 min read


Mastering the FOAK Journey: A Practitioner’s Guide to Scaling Cleantech
We don’t have a cleantech innovation problem — we have a FOAK execution problem.
Over the past year, I’ve been building something I wish I had when I started scaling my first climate tech venture: a practical, experience-based framework for getting First-of-a-Kind (FOAK) projects off the ground.
In my latest article, I’ve pulled together my 50+ posts into a structured overview that maps the FOAK journey—from the moment you decide to leave the lab to the day your NOAKs are r
Emin Askerov
May 14 min read


Solar heating vs. heat pumps
I'm deep into research on large-scale solar heating vs. heat pumps – and the findings are fascinating. At the household level, heat pumps...
Emin Askerov
Apr 291 min read


Scaling Cleantech: Learn from Green Hydrogen’s Business Case Failure
Green hydrogen was supposed to be the next big thing—but where’s the business case?
Emin Askerov
Mar 202 min read


The 4-step Framework for Building a Demo Project
The 4-step Framework for Building a Demo Project: Your Critical Step Between Pilot and FOAK
Emin Askerov
Feb 138 min read


Stationary Energy Storage: Which Business Models Will See Most Growth?
The stationary energy storage market tripled in 2023. But with the sector maturing fast, not every corner is ripe for VC-backed disruption
Emin Askerov
Feb 63 min read


How Big Should Your FOAK Be?
A 3-step framework for scaling-up to FOAK
Emin Askerov
Jan 271 min read


The 4-step Framework for Choosing Climate Tech Scale-Up Business Model
The 4-step framework for choosing climate tech scale-up business model
Emin Askerov
Jan 236 min read


Cleantech Business Models
Over 37% of climate investors decide not to invest in hardware companies because of the business model and long sales cycles. These are...
Emin Askerov
Jan 1710 min read
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