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EMIN ASKEROV
Cleantech FOAK and Scale-up Consiglieri
My insights and blog
Dive into my latest thoughts on Greentech trends, startup strategies, and investment insights. Stay ahead in the green revolution.
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The Three Valleys of Death of Aviation Startups
Crossing one valley of death is hard enough for any startup. For aviation startups, there are three!
Emin Askerov
Sep 253 min read


Overcoming change inertia
Cleantech startups usually sell to mature industries, and these don't like new stuff. How can founders overcome change inertia? Ports, especially municipally owned ones, are notorious for resisting any change to how they operate. Here is a story from Polina Vasilenko on how to sell floating solar to municipal ports.
Emin Askerov
Aug 72 min read


Why diverse teams are crucial for a scale-up
How diverse teams are really built.
Emin Askerov
Jul 242 min read


Is your biggest bottleneck the product… or the team?
How to build an A-class team - HelioRec story
Emin Askerov
Jul 221 min read


Corporate Governance Will Haunt You Later: A Founder’s Guide for Cleantech Scaleups
What founders sometimes fail to realise is that as you scale up, you will spend less and less time working on your product and more and more time with your investors.
Emin Askerov
Jul 173 min read


Building the Smart Factory: Turning a Manufacturing Idea into a 500 MWh Reality in 9 Months
This post is about how Duke went from idea to operational factory in under 9 months—and what practical lessons it offers for cleantech scale-ups.
Emin Askerov
Jul 103 min read


What can customers teach a scaleup?
Why do many cleantech startups stall before they even start? They skip the hard part: talking to customers. When Polina Vasilenko...
Emin Askerov
Jul 71 min read


The Execution Equation: How ATOME Built a FOAK-Ready Leadership Team
Scaling a first-of-a-kind (FOAK) climate venture isn’t about ideas. It’s about execution infrastructure. And that infrastructure begins with people
Emin Askerov
Jul 33 min read


The FOAK Impact: the First Two Questions to Ask a Would-be Scaleup.
Cleantech scaleup climate impact assessment framework.
Emin Askerov
Jun 266 min read


From Lab to Fab: How LeydenJar Rewired Its DNA to Scale
How to transform from project to product.
Emin Askerov
Jun 42 min read


Fertilizers emit more CO₂ than planes and ships combined. And nobody talks about it.
Hear Olivier Mussat, the CEO and founder of ATOME, about the role of fertilizers.
Emin Askerov
May 261 min read


Post-FOAK Is the New FOAK: A Strategic Review of the OCED’s First-of-a-Kind Project Playbook
A review of possibly the most comprehensive collection of real-world examples for getting cleantech from the lab to steel-in-the-ground scale. If you’re in the weeds of building a FOAK (First-of-a-Kind) project, or advising someone who is, this report deserves a place on your desk.
Emin Askerov
May 223 min read


FOAK isn’t the finish line. It’s just the start.
Climeworks is back in the news—and not for the reason they’d like. Reports from Heimildin and others claim that their latest DAC (direct...
Emin Askerov
May 201 min read


Grants for FOAK
During my time scaling up climate tech, I wouldn’t touch government grants. Even when they could clearly reduce my capital costs, help to...
Emin Askerov
May 87 min read


Field Notes from the FOAK Frontlines – Via Separations
Everyone wants to decarbonize industry. Not many talk about what happens after the pilot works. Scaling hardware isn’t linear. It’s...
Emin Askerov
May 51 min read


Mastering the FOAK Journey: A Practitioner’s Guide to Scaling Cleantech
We don’t have a cleantech innovation problem — we have a FOAK execution problem.
Over the past year, I’ve been building something I wish I had when I started scaling my first climate tech venture: a practical, experience-based framework for getting First-of-a-Kind (FOAK) projects off the ground.
In my latest article, I’ve pulled together my 50+ posts into a structured overview that maps the FOAK journey—from the moment you decide to leave the lab to the day your NOAKs are r
Emin Askerov
May 14 min read


FOAK Field Guide
A new, comprehensive guide to FOAK in cleantech
Emin Askerov
Apr 301 min read


Getting Utilities to Buy Your Product: Lessons from LineVision and the Utility Gauntlet
LineVision experience in selling to Utilities
Emin Askerov
Apr 243 min read


ChatGPT Profiled Me
Logging in to ChatGPT today, I was greeted with a suggestion to describe me based on all of the chats I had. I’ve been using ChatGPT for...
Emin Askerov
Apr 111 min read


Scaling Cleantech: Learn from Green Hydrogen’s Business Case Failure
Green hydrogen was supposed to be the next big thing—but where’s the business case?
Emin Askerov
Mar 202 min read
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